Entries by Sandra Hogan

Writing Tips – Write for your Audience

Write for your reader, right for you. Guest writer Good writers consider their audience; bad writers don’t—it’s the first principle of effective writing. Here’s a lively summary of why your audience matters and how to work out what they want from experienced writer and editor, Bev Sullivan. I hope you enjoy it. I’ve been helping […]

Be more active

What’s wrong with this sentence? ‘A decision was made by the committee.’ The problem is that it’s in passive voice. Passive voice is an indirect way of saying something that puts the subject at the end of the sentence, instead of the beginning. In general, we should write in active voice, rather than passive. An […]